Note: This integration is currently in Beta. To request access, please contact support by opening a chat.
rePete integrates with Meta Ads to automatically build and manage reorder-focused ad campaigns on your behalf. Using rePete's replenishment data, the integration creates a Meta campaign with individual ad sets for each of your products, each targeting customers who are due to reorder that product. You set a monthly budget, and rePete and Meta handle the rest.
Audiences are kept up to date automatically. Customers are added to the relevant audience when they become due to reorder, and removed 90 days later if they haven't reordered. rePete audiences can also be reused in your other Meta ad campaigns.
Requirements
rePete installed on your Shopify store
An active Meta Ads account
Setup
To connect rePete to your Meta Ads account, follow the steps below.
Contact support to be added to the Beta group and gain access to the integration.
In the rePete admin, go to the Integrations page.
Find the Meta Ads integration and click Login to your Meta Account.
Follow the prompts to log in to your Meta account.
Under Choose the Pages you want rePete to access, select either:
All current and future pages, or
Current pages only — then select which specific pages to include.
Note: The Page you select must have a Facebook Business account connected in order for the integration to work.
Click Continue. You will be taken to a Review rePete's access request summary page. Click Save to proceed.
When the integration is confirmed, click Got it. You will be redirected to the rePete admin.
In the rePete admin, review the Meta account information that has been pre-populated. If you have multiple accounts or pixel IDs, confirm that the correct details are shown.
Set a monthly budget for your rePete Meta ads campaign.
Click Start Campaign.
Once your campaign is started, rePete will automatically create and activate it in Meta. You can review your campaign and ad sets in your Meta Ads Manager.
Pausing or disconnecting the integration
To pause your campaign: In the rePete admin, navigate to the Integrations page and select the option to pause your Meta Ads campaign.
To disconnect the integration: In the rePete admin, navigate to the Integrations page and select the option to disconnect Meta Ads.
Important considerations
Meta's algorithm determines how budget is allocated across ad sets. rePete sets up the campaign structure; Meta optimizes spend.
Audiences are updated automatically as customers move in and out of reorder windows. No manual maintenance is required.
The Pages you connect must have a Facebook Business account. Personal Pages are not supported.