Add Tracking Scripts and Analytics to Cashier

Follow

With Bold Cashier you can set up analytics and tracking for successful purchases. You can do this by adding tracking IDs or custom tracking scripts.

Note: You must enable Enhanced Ecommerce tracking in your Google Analytics Admin to use this feature.

To enable tracking and analytics, please follow these steps:

  1. From Shopify's admin, select Apps.

    select apps

  2. Select Bold Cashier.

    select cashier

  3. Select Settings, then Analytics.

    Settings/Analytics

  4. Enter your Google Analytics Tracking ID (optional).

    Note: Alternatively you can select "Enable Custom Tracking Scripts For Successful Purchases" and enter your tracking script manually. Visit Google Analytics & Cashier Integration for more information.

    Enter Google Analytics ID

  5. Enter your Facebook Pixel ID (optional).

    Note: Alternatively you can select "Enable Custom Tracking Scripts For Successful Purchases" and enter your tracking script manually. Visit Troubleshooting Facebook Pixel in Cashier for more information.

    Enter Facebook Pixel ID

  6. Select Enable custom script and enter your tracking script if you have one from somewhere else (optional).

    Enable Custom Scripts

  7. Select Save.

    Select Save

That's it!

Helpful Links:

Next Steps:

Blog Posts:

0 out of 0 found this helpful

Comments

2 comments
  • Should the GA Tracking ID and the FB pixel ID (steps 4 and 5) be the same IDs as we have entered into Shopify online store preferences? (/admin/online_store/preferences) Or should these be unique IDs?

    0
    Comment actions Permalink
  • Hey Scott!

    Thanks so much for reaching out :) Admittedly this really depends on how you would like to record all of this information in your analytics account. You basically have 2 different options:

    1. Use the same IDs between Shopify and Cashier - This will simply track all of your checkout information into the same analytics account. This may not be as ideal if you want to run A/B tests on how each checkout process performs on your site. However, this will allow you to link events from the Online Store to Cashier's checkout.
    2. Use different IDs between Cashier and Shopify - All of your tracking information will be split between separate analytics accounts (one for Shopify and another for Cashier). This will generally make it easier to perform A/B tests and view split analytics on how Cashier performs against Shopify's checkout. However, you won't be able to link events from the Online Store to Cashier's checkout with this method.

    Please let us know if you have any further questions from here (support@boldcommerce.com) and we'll be more than happy to assist!

    Cheers,
    Brendin
    Knowledge Centre Manager

    0
    Comment actions Permalink

Please sign in to leave a comment.