The Recurring Orders "Manage Subscription" page is linked to Shopify customer accounts. Your customers log into their account on your store and have a “Manage Subscription” link available to them. When they select this link they are directed to the Recurring Orders customer portal as expected. If you don't have customer accounts enabled in Shopify, this will not happen.
Visit: Shopify Account Settings for Recurring Orders for detailed instructions to enable this feature.
With this change, customers can register for their accounts as well as login and manage their subscription.