Bold Brain Reports

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Bold Brain's "Reports" displays the stats it collects for your store. These stats become more useful over time, as the Brain learns how your store works.

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The stats are shown as the actual average, as well as the trend over the selected time period. The stats available from the reports area include:

  • Total Sales - This is the total value of all sales over the selected time period.
  • Total Costs - This is the total cost of all the products sold over the selected time period. This will only display a number value if a default margin is set for your items.
  • Total Profits - This is the amount of profit from all sales over the selected time period. This is calculated by subtracting the Total Costs from the Total Sales.  
  • Average Order Value - This is the average order value of orders placed over the selected time period.
  • Average Customer Value - This is the average value of each customer that places an order in your store over the selected time period.
  • Average Order Size - This is the average number of items that are purchased in each order over the selected time period.

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