Shoelace and Bold Subscriptions Integration


You can integrate Shoelace with Bold Subscriptions to target your customers with unique ads that promote your subscription products and drive repeat purchases from past customers.

Visit Shoelace to learn more about its features.

Customers who purchase your products once but don't sign up for a subscription see branded ads that promote your subscription products. By integrating Shoelace with the Subscriptions checkout, you exclude customers who have purchased a subscription, so you only target the correct audience.

Note: You must have the Shoelace app installed in your store to integrate Subscriptions with Shoelace. You should also have your Facebook Pixel account connected to Subscriptions. 

To integrate the two apps, please follow these steps:

  1. Install the Shoelace Shopify app.
  2. Complete the Facebook Pixel Integration.

    Note: Ensure you use the same Facebook Pixel account in the Shoelace app.

  3. Enable the Subscriptions integration in Shoelace. Email their team directly at for assistance with this.
  4. From Shopify's admin, select Apps.


  5. Select Recurring Orders.

    Recurring Orders

  6. Select Settings.


  7. Select Integrations.


  8. Select Shoelace.


  9. Select the toggle to enable.

    enable Shoelace

  10. Select Save


That's it! 

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