Get Started with Custom Pricing



Custom Pricing is a dynamic eCommerce app that offers two main functionalities: wholesale pricing (Customer Pricing) and quantity-based pricing (Quantity Breaks).

Wholesale pricing allows you to offer varying discounts to different customers or customer groups. Ex: "Bronze" customers receive 5% off, "Silver" customers receive 10%, etc.

Quantity-based pricing lets you provide discounts based on how many of a product, or products, your customers purchase. Ex: Buy 5 and get 5% off, buy 10 and get 10% off, etc.

Together, these two modules can allow you to offer quantity-based discounts to your wholesale customers.

Note: You can use either the Customer Pricing modules, the Quantity Breaks module, or both, depending on your store's needs. The app has no requirements on which modules need to be installed on the site.

To set up Custom Pricing, please follow these steps:

Custom Pricing offers a few different price plans and modules to fit your store's needs.

Our standard Customer Pricing plan allows you to create pricing tags, product groups, and assign wholesale discounts to specific customers.

Our premium plan gives you the ability to set up auto-tagging rules and detailed pricing. This lets you provide your customers with wholesale discounts for reaching certain criteria and set specific pricing on a per variant basis. 

Adding on our Quantity Breaks module gives you the flexibility of offering additional discounts to customers who purchase multiples of a specific item.

Visit Custom Pricing (Wholesale & Quantity Breaks) Information & Pricing for more information on these price tiers.

Visit Enable Customer Pricing in Custom Pricing to learn how to turn on the wholesale modules.

Visit Enable Quantity Breaks in Custom Pricing to learn how to enable the Quantity Breaks module.

Custom Pricing has a significant coding installation in order for the app to display the correct prices to your customers across the storefront.

The app requires the addition of several files and coding snippets to your theme files.

Note: If you change themes while using Custom Pricing, the app's code must be re-installed on your new theme.

Visit Custom Pricing Code Install Instructions for more information on how to install the app.

If you're not comfortable with Liquid code, please visit Request a Custom Pricing Installation and our team will be glad to assist further.

The app utilizes your Shopify customer accounts to provide your wholesale customers with access to their discounts.

If customer accounts are not enabled on your Shopify site, your customers will not be able to access their wholesale pricing.

Visit Set Your Customer Account Preferences (links to Shopify) for more information on how to enable customer accounts on your site.

Customer pricing tags are how the app controls which of your customers receive wholesale discounts and what that discount amount is.

You're able to name the tag, set a discount percentage, and choose how taxes are charged for each tag.

Visit Create a Customer Pricing Tag for more information on how to set up these tags.

Product pricing groups allow you to select which of your products you want to offer wholesale pricing for.

You can specify either a discount percentage, amount off, or set fixed prices for each of your wholesale tiers.

With the Quantity Breaks module enabled, you're also able to set additional discounts for customers who purchase multiples of a specific product.

Visit Create Product Pricing Groups for more information on how to set up these groups.

Custom Pricing provides you with the ability to offer a default pricing tier to your wholesale customers.

You can create a pricing tag and set it as the default discount amount for your approved wholesalers. This means you don't have to create a product pricing group for a default discount to work.

Visit Set Default Pricing with Custom Pricing to learn more about this feature and how to enable it for your site.

Detailed pricing gives you the flexibility of setting wholesale prices for your items on a per-variant basis. 

You can set a discount percentage, amount off, or set fixed prices for each of your product variants and their wholesale tiers.

Note: This feature is only available with the premium version of Customer Pricing.

Visit Set up Detailed Pricing for more information on this feature.

Custom Pricing's auto-tagging rules allow you to automatically apply a tag to customer's account once they reach certain criteria.

You can apply these tags if your customers are purchasing from a specific country, they reach a pre-determined number of orders or amount spent, or order a certain product.

Note: This feature is only available with the premium version of Customer Pricing.

Visit Set up Auto-Tagging Rules for more information on this feature.

Once your wholesale prices  are set, you'll need to add a pricing tag to your customers' accounts. This will allow them to see their discounted prices while they're signed in to your site.

Visit Apply a Customer Pricing Tag to a Customer Account for more information on how to assign pricing tags to customers.

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