Widget Performance in Bold Brain

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Bold Brain has the ability to track various analytics on the performance of your widgets. You're able to see views, clicks, add to carts, and purchases that are made through the widgets on your site.

Here's how to navigate this section:

  1. From Shopify's admin, select Apps.

    Select Apps

  2. Select Bold Brain.

    Bold Brain

  3. Select Widgets.

    Select Widgets

  4. Select Performance.

    Select Performance

  5. The top graph charts your widget(s) clicks day to day:

    Note: You can change the date range of the chart in the top left corner. This graph will show click statistics for all of the widgets used on your site.

    Widget Clicks

  6. The section below this goes a bit further into the analytics:

    Note: The widget type is listed at the top of this section.

    Widget Performance

    • Impressions & No Clicks:

      Impressions are how many times the widget has been viewed on the storefront. No Clicks are instances where customers did not click on a product in the widget.

      Note: Impressions are added each time a customer views a new product. This number can be quite high if you have a large amount of site traffic.

      Impressions/No Clicks

    • Clicks & No Add to Cart:

      Clicks are calculated when the customer selects a product displayed in the widget. No Add to Carts occur if the customer does not add the selected product to their cart, after clicking on it through the widget.

      Clicks/No Add to Carts

    • Add to Carts & Abandoned:

      Add to Carts are when the customer takes the item they clicked on, through the widget, into their cart. Abandonments occur if the customer does not checkout with this product.

      Add to Carts/Abandoned

    • Items Ordered & Widget Revenue:

      Both of these are calculated when the customer checks out with a product, added from the widget, in their cart.

      Items Ordered/Widget Revenue

That's it!

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