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Custom Pricing Overview & Pricing

  • Updated

Custom Pricing offers two main functionalities: wholesale pricing and quantity-based pricing.

Wholesale pricing allows you to offer varying discounts to different customers or customer groups.


Bronze customers receive 5% off; Silver customers receive 10%; etc.

Quantity-based pricing lets you provide discounts based on how many of a product, or products, your customers purchase.


Buy 5 and get 5% off; buy 10 and get 10% off; etc.

Together, these two modules can allow you to offer quantity-based discounts to your wholesale customers.

Once you're ready to get started, visit Set up Custom Pricing.



Availability & Installation

Custom Pricing is currently available on Shopify.

Custom Pricing requires a Liquid code installation in order to properly function on your store. You have a couple of options to complete the installation:

  • Complete the installation yourself (Liquid coding knowledge required)
  • Request an expert to complete the installation for you

For more information please visit our Installation Guide for Custom Pricing.




Feature Basic Premium Quantity Breaks
Price per month




Create multiple customer levels (wholesale, Gold, VIP, etc).


Tag customers to assign them to a group.


Set different discounts for different products (10% off shoes, $25 off clothing, etc).


Set whether to charge tax or not in the checkout page for each individual tag (taxes are determined in your Shopify admin, this does not include inclusive tax on the storefront)


Free trial period


Automatically tag customers based on country, product purchased, or spending/order history.



Email engine to automatically notify customers when they move to a new group.



Detailed pricing grid to price individual products.



Import pricing from a spreadsheet.



Set a default pricing group to apply across all your wholesale customers.



Create different price tiers for products based on the quantity purchased.



Display a detailed table of the available quantity break tiers.



Customize the quantity break table to match your store's styling.



Change your price plan

To change your price plan in Custom Pricing, please follow these steps:

  1. From within Custom Pricing, select Settings, then Account Plans.
  2. Select Turn Off or Turn On.
  3. Select Update Plan.
  4. Select Approve Charges.
  5. Select Accepted at ...





Flexible Discounting

Customer Tags

Custom Pricing leverages Shopify's customer tags which allows you to define quick and easy discounts for different customer groups across your entire store.


Product Pricing Groups

For even greater control, Product Pricing Groups allow you to group different products together to define specific discounts for each product group and each customer tag.


Detailed Pricing

Detailed Pricing, available on the premium plan, offers the most control. Using Detailed Pricing, you can create individual discounts per product and variant for each of your customer groups. Use a CSV to define your inventory and discounts, and then upload the file to Custom Pricing.

The discounts defined in Detailed Pricing are prioritized over your default customer tags and product pricing groups.


If you have a discount of 10% off in a price group, and 15% off set in Detailed Pricing, the 15% off discount overrules the discount set in the price group.


Quantity Breaks

Add volume based discounts on top of your tiered discounts to encourage your customers to purchase even more!


Custom Pricing Versions

Custom Pricing is available in three different versions, each using a different discount method to suit your business needs.




Auto-tagging is available on Custom Pricing's premium plan. This feature allows you to automatically tag a customer based on their country location or purchasing history.

For more information, please visit Auto-tagging Rules & Country Specific Pricing.




On the premium plan of Custom Pricing, you can import and export pricing within the app using a .CSV file. This allows you to bulk edit your products, rather than changing discounts manually in price groups created within the app.



Bold Memberships Integration

Custom Pricing integrates with Bold Memberships to give you the ability to offer product discounts to your loyal members. Offer free or paid memberships to automate the tagging process. Bold Memberships automatically tags your customers once they sign up for a membership. Use these same tags in Custom Pricing to allow your members to start receiving product discounts immediately!

Please visit Bold Memberships & Custom Pricing Integration for more details on the integration.

For more information on how Custom Pricing integrates with other Bold apps, visit Bold Custom Pricing’s Bold Integrations.