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Custom Pricing allows you to create detailed pricing on a per item/per customer group basis. You can specify a discount for each product or variant for each customer tag, as opposed to offering a general discount across multiple items.

You can offer discounts by percentage off, amount off, or set a fixed price.

Detailed Pricing Page

Detailed Pricing is available on the Premium or higher plans in Custom Pricing. Please visit Custom Pricing Overview & Pricing for more information on switching.




Once tags have been created, products can be discounted on a per-item/per-group basis by searching for the product. This makes it easier to apply unique discounts to each individual product, rather than having to create a price group for each one under the Product Pricing Groups.

Note: If you want to offer quantity-based discounts on your store as well, please visit Set up Quantity Breaks Using Detailed Pricing.

Product discounts created in Detailed Pricing override any discounts on products included in Product Pricing Groups and default pricing you've set up with your tags.

Example: If you offer 10% off a product in a Product Pricing Group and then 15% off the same product in Detailed Pricing, the 15% off discount will apply.




Detailed Pricing allows you to bulk import a list of discounts into the Detailed Pricing section using a .CSV file, allowing for a much faster turnaround for applying a unique discount across all of your products.

Products that exist on your Shopify admin can be located easily in Detailed Pricing by searching the product using a keyword of the product, or by using one of the bulk filters such as product type, collection, or vendor.

On Premium Select plans or higher, you can also add quantity based discounts for each product one by one, or through a .CSV bulk import.