Discount Codes Set-up & Types


With Bold Subscriptions, you can create specific types of discount codes for your customers. These discount codes can either be used on the initial subscription purchase or applied to an existing subscription either by the customer or within the Bold Subscriptions app. 

This help article will go over the setup steps on how to create a discount code in Bold Subscriptions, and also how to create different types of discount offers. 

Whenever a discount code is used that has the option of limits the usage per customer, your customers will be required to add an email address in the checkout before the discount code can be used.




When using Bold Subscriptions, customers are directed through our built-in "" checkout when making their purchase. Shopify discounts codes will not work in this checkout, so they will have to be recreated within Subscriptions.

To create a discount code in Bold Subscriptions, please follow these steps:

  1. From within Bold Subscriptions, select Subscriptions, then Discount Codes.

  2. Select Add a discount code.

  3. Enter a Discount code in all caps and no spaces (ie, SPRING).

  4. Under "Discount Type", select Standard Discount, Cancellation Discount, or Bulk Discount Group.

  5. Under "Discount Offer", select $ CAD, % Discount or Free Shipping.

  6. Enter the Take or Free Shipping Amount value.

  7. Select the Off for or And applies to value (if applicable).

  8. Select the applicable settings and limits for this codes usage.

  9. Select Save.



Offer Types

Please see the following most popular methods of setting up discount codes that can be created through Bold Subscriptions:

Get 100% off your first order

Your subscription service may be new, and you're looking to promote it or offer a free initial order to loyal customers or popular bloggers. This is also recommended for stores that offer subscriptions on trial-sized products.

This style of discount code will only work in the subscription checkout, and won't apply to an existing subscription.

Note: Specify which product(s) you want this coupon to apply to, so it will only take 100% off the product(s) you have on promotion; or apply it to all products, it’s up to you. Set an expiry date if it's a limited time offer.

To create this offer type, you would set the discount type to % Discount at 100% off all orders. Then you would ensure that the option for only valid on the initial subscription order in the checkout, not existing subscriptions was checked off.

This setting will ensure that the 100% off discount code is only applied to the first order within that customers subscription.

Get 50% off your First 2 Orders

To give your customers a percentage discount that only applies to a specific number of orders in their subscription, you can use a coupon code. The percentage and the number of orders can be adjusted to whatever you would like to display in your campaign.

Note: If a customer creates another subscription order (so they now have two separate subscriptions), and they apply the same code, it counts as one use and they will lose the discount they would have gotten on their next subscription order.

To create this type of code, please follow these steps:

  1. From within Bold Subscriptions, select Subscriptions, then Discount Codes.

  2. Select Add a discount code.

  3. Under "Discount Type", select Standard Discount.

  4. Under "Discount Offer", select % Discount.

  5. Under "Take", enter 50%.

  6. Select if you would like this to apply to All orders or Orders over a certain dollar amount.

  7. Select if you would like it to apply to all products, or specific products.

  8. Select Start and end date if applicable.

  9. Under "Limit's and Restrictions", select Limit the number of times each customer can use the discount code to 2.

  10. Select Save.



Free Shipping offers

If you want to offer special customers free shipping, there can be a discount code created for this.

When creating any type of discount code, select Free Shipping as the Discount Offer to have the discount code only discount the shipping rate. 

Free shipping can be offered to your new and existing subscribers, can be specific to a country, and you can specify which shipping rates you want it to apply to by cost.

You can apply free shipping with a discount code to all subscription orders when the "How many orders can this discount code be applied to per customer?" setting is unchecked in the discount code settings. It could also be checked off to specify how many orders in a row you would like your customers to have free shipping on.



Purchase over a certain amount

Subscriptions gives you the flexibility to offer discounts to customers that purchase a certain amount of product. This is a great way to incentivize your customers to buy more items to receive a discount.

Note: This discount type is set-up like a normal discount code with this option enabled to limit its functionality to work over a certain purchase amount.

To limit the application of this coupon code, simply select the checkbox next to "This discount requires a minimum purchase." and enter a minimum order amount. 



Bulk Discount Codes

Discount codes can be uploaded in bulk which can be exported in CSV format for use with other applications and services like groupon, referral, affiliate programs, etc.

Under Subscriptions, Discount codes section of the app, the option for "Bulk Discount Group" can be selected. When this option is chosen, a new "Bulk Creation Options" area will appear below.

To create a bulk discount code, please follow these steps:

  1. From within Bold Subscriptions, select Subscriptions, then Discount Codes.

  2. Select Add a discount code.

  3. Enter a Discount code (ie, SHIPFREE). This should be in all caps with no spaces.

  4. Select a Discount Offer

  5. Enter the Take value. 

  6. Enable the checkbox next to "This discount requires a minimum purchase." (optional). 

    • Enter the minimum amount.

  7. Under "Coupon Format", select either Series or Random.

    • Series - Creates discount codes in a sequential numerical order starting from 001, 002, 003, etc.

    • Random - Creates discount codes using random letters and numbers at the end of the code, making each discount code more unique and not easily guessable by customers. 

  8. Under "Amount of Codes to Generate (Max 5000)", add a maximum number of codes. 

  9. Enter a Start and End date for the discount group (optional).

  10. Select the restrictions you would like to apply to the bulk discount group.

  11. Select Save.

To view the contents of your bulk discount group, select the uses link under the group discount: 

Bulk Discount Group Example

The uses link allows you to view each discount that has been generated under the bulk discount group, view the amount of times each discount code has been used, as well as gives you the ability to disable and delete discount groups. 

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